Social Media

How to Run Facebook Ads in 2020

Facebook and Instagram's #Ad platform changes often. Many businesses are left saying that ads don't work for their business because trends change, and then so do ads and revenue.

Facebook and Instagram's #Ad platform changes often. Many businesses are left saying that ads don't work for their business because trends change, and then so do ads and revenue.  

The reality is Facebook and Instagram ads are still one of the best advertising platforms on earth. Trying to gear up for 2020 and find out how you can get more out of your ad strategy? Watch this video.

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But business blogs still remain one of the most essential - and increasingly more important - revenue sources to fuel user engagement, trust, and authority. This helps to propel each stage of the buyer experience: awareness, consideration, and final decision-making.

George Orwell’s “Big Brother” concept has been around for more than half a century — and since the inception of the Internet and social networks, even the most stoic and “rational” individuals have considered the possibility of its reality. While we cannot confirm that we are not part of the Truman Show, we do know that tech giants — like Google — don’t actually have the entire picture. They’re just really good at making assumptions. And you can see those assumptions right here, right now.

The year 2020 was historic for countless reasons, especially here in the United States — with 9.5 million acres of land burned by wildfires, $10.4 billion in toilet paper sales nationwide, at least 15 million marchers for the Black Lives Matter movement, and nearly 350,000 COVID-19 deaths, we all lived through ups and downs. The digital marketing industry was no exception to this historic 2020 rollercoaster, and the numbers are here to prove it.