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How To Setup a Google Ads Express Account

If you are wondering how to setup a basic Google Ads Express account watch this full video guide to help you.

If you are wondering how to setup a basic Google Ads Express account watch this full video guide to help you.

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Fourth quarter is historically the largest sales period of the year for eCommerce brands. It’s important to strategize and prepare for this time of year in order to best take advantage of the opportunities it presents. Swello's October Newsletter will walk you through some of the key actions you can take to get prepared to conquer Q4!

Yes! They still matter and are definitely still a factor when it comes to ranking pages in search engines. But the fact of the matter is that keywords are not the most important component of SEO, and they never have been. As search engine algorithms evolve and become smarter, SEO factors will continue to balance out and SERP landscapes will continue to change.

To build a recognizable and successful business you need to create a consistent brand. Consistency is key because it establishes trust with your customers and audience, and communicates who your brand is and the messaging that supports it. One way to do this is to create a branding guide that displays key elements of your brand.