Growth

Traditional marketing is dying...don't believe us? Here are the facts...

Are you a business owner and are wondering why your traditional advertising methods are not working? Here are a FEW examples of why your business in 2019 your company needs to choose a new strategy.

Are you a business owner and are wondering why your traditional advertising methods are not working? Here are a FEW examples of why your business in 2019 your company needs to choose a new strategy.

  1. Since 2000 more than 75% of newspaper revenue has decreased.
  2. The average response rate of direct mail is less than 2.9% on average
  3. Roughly 32% of the U.S. marketer population has pulled out of traditional media buys in print, outdoor, and broadcast advertising placements.

As for digital the trends continue to grow. According to (Axios, 2017) Google and Facebook together produce more revenue than the entire print and radio industry combined. Digital marketing is on track to become the largest advertising market this year.

Remember “good” marketing requires CONSTANT testing, tracking, and optimization. If methods don’t work it’s important to be nimble and make quick adjustments.

Schedule a quick 15 minute strategy call with a member of our team and find out how we can help.

Ready to grow online?

Speak with a qualified Swello expert today and find out what services would best fit your business's needs to achieve your goals.

Get Started

Ready to talk digital marketing? So are we. Click "get started" for a risk free consultation.

Contact Sales

Latest Articles

View All

Welcome to November. If your eCommerce brand has taken the right steps this should be your best month of sales all year. This is the eCommerce Super Bowl and this month should not be taken lightly.

Swello is pleased to announce a strategic partnership with Clearco; the fastest, most affordable way for founders to fund their business.

What do Kevin McCallister, Rudolph & fruitcake have in common? This holiday season, get the most out of your ads by avoiding some of the top mistakes we've seen in social advertising. We'll explain misconceptions, and provide guidance that will help you effectively strategize for this critical time of year.