We Increased Movie Ticket Purchases Through Messenger Ads
Thinking outside of the box is critical to any successful Facebook campaign. This case study outlines how we used messenger and messenger ads to help increase theater attendance.
Services
Social Ads, Creative Services, Messenger Ads
Platforms
Facebook & Instagram
Messages
Cost Per Message
Case Study Overview
FatCats is a Movie theater chain that offers bowling, arcade games, mini golf, and much more! FatCats is a well known theater chain that is all over AZ, CO, UT, and ID.
Once Swello started advertising, on Facebook and Instagram, we started using ManyChat to push coupons. These messenger ads helped increase our social audience, and get our current audience to come back to the theater.
Insights
Messenger ads, not only allowed us to share the coupons, it allowed to build a new audience. By creating lookalike audiences from those who have messaged in we started seeing better results, and have been able to increase our ad budgets.
Additionally, switching up the deal every other week or monthly, kept our audience engaged, and coming back for more!
Results
Since launching our messenger ads we have had over 2,100+ messages, and have increased theater attendance! Our average cost per message is below $1.75, and is constantly going down.
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We have been using Swello for about a year now and they have been nothing but AMAZING! They increased our revenue 10x and have been absolutely professional in every step of the way. Now days marketing is a make or break for every company so do your self a favor and get Swello on your side!
Kurtis Toolson
I've worked with Swello Marketing for over the past year and they are great! Super energetic, professional and results driven. Our company is most definitely in a better position today after working with them. I can't wait to see how they grow as a company and I'm also very excited to see how they help us continue to grow!
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Swello has been great for our company. They offer an unmatched 1-on-1 experience, and they're a joy to be around.
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Super professional, result driven and always looking for new and innovative ways to reach audiences , the Swello team is truly one of a kind. They’ve helped our startup in its early stage of market research by extracting valuable insights from various test ads campaign with a very economical yet efficient approach. Couldn’t recommend them more!!
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We are currently looking for a better online presence. Social media marketing and web page building has left me in the dust. Our business also has outgrown what I can do, with little time and expertise in this area. So far I’ve had an amazing experience with SWELLO staff, company policy, and their impressive past work. I hope to have much more time to focus on our products and leave the marketing and website up to them.
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