Thinking outside of the box is critical to any successful Facebook campaign. This case study outlines how we used messenger and messenger ads to help increase theater attendance.
Social Ads, Creative Services, Messenger Ads
Facebook & Instagram
FatCats is a Movie theater chain that offers bowling, arcade games, mini golf, and much more! FatCats is a well known theater chain that is all over AZ, CO, UT, and ID.
Once Swello started advertising, on Facebook and Instagram, we started using ManyChat to push coupons. These messenger ads helped increase our social audience, and get our current audience to come back to the theater.
Messenger ads, not only allowed us to share the coupons, it allowed to build a new audience. By creating lookalike audiences from those who have messaged in we started seeing better results, and have been able to increase our ad budgets.
Additionally, switching up the deal every other week or monthly, kept our audience engaged, and coming back for more!
Since launching our messenger ads we have had over 2,100+ messages, and have increased theater attendance! Our average cost per message is below $1.75, and is constantly going down.
A picture is worth a thousand words, but sometimes words are all you need! Check out what our awesome clients have to say about us!
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